Marketing

Marketing is really about how to sell things to people, be it something physical or an idea. This is a collection of posting about marketing ... and some epic fails :-)

The art of being subtle, or how to celebrate the longest ruling British Monarch with style

You don't normally think of Google as being particularly subtle. Minimalist, definitely, but not subtle. And yet, that is exactly what they

Marketing
Jamie Whitehorn

Does the word define the behavior …

Can you alter someone's behaviour by changing the definition of a word? I started to wonder about this after I read an article in this morni

Life
Jamie Whitehorn

Another marketing #epicfail

I really do wonder sometimes if large corpoartions, especially the marketing departments, ever do a reality/sanity check on their projects.

Marketing
Jamie Whitehorn

From Hero to Zero, or how to make an #epicfail at marketing

Generally speaking giving your customers a free gift is a great idea and one marketing departments fall over themselves to do. So how do you

Marketing
Jamie Whitehorn